In this industry article published by Western Roofing Magazine, we explain how balanced attic ventilation not only helps the roof and the overall house – it’s good for a roofing contractor’s bottom line, too.
By Paul Scelsi, Air Vent, Originally published by Western Roofing Magazine, July 2021.
Attic ventilation isn’t just good for the roof, it’s good for business, too. That’s what Kyle Pyatt, director of residential sales for Gen 3 Roofing Corporation, Centennial, Colorado, found out pretty quickly. “Applying our attic ventilation knowledge has directly been the difference in at least $150,000 in gross sales in the last 12 months,” said Pyatt. Research has shown the year-round benefits of providing residential attics with a balanced flow of intake ventilation and exhaust ventilation to help fight heat buildup in the warmer months, moisture buildup in the colder months, and ice dams.....(Click the link below to continue reading the full article)